Strategic Direction Blog

Top sales executives worldwide share similar disciplines during tough economic times. You too can succeed and continue to grow your business by simply incorporating the following into your daily routine:

1. Begin your day in pursuit of written goals. When you read your written goals daily (at the beginning and the end of each day, and as many times as you wish throughout the day), you are imprinting them upon your subconscious mind. Doing so empowers you to achieve them. When you simply “commit your goals to memory,” you are at the mercy of every doubt and distraction and setback you face each day.
2. Choose your traveling companions wisely. Do you surround yourself with positive, optimistic people? Positive people and positive thoughts result in positive reinforcement of what you hold in your subconscious mind.
3. Limit your exposure to newspapers, cable news, and Internet news. It is good to be up to date on current events. It provides you with a means to converse with friends, family, and business associates in a relaxed manner. However, when you immerse yourself in negative stories about where the economy might be headed, you are surrendering to the opinion of the person who wrote that story.
4. Spend a minimum of 30 minutes each day in “quiet time.” Find a place where you can remove yourself from noise and distractions. Visualize the successful completion of each of your written goals.
5. Contact your current customers on a regular basis, even if they’re not buying. Be respectful of their time. If you find an article that might be of interest to them, print a copy, attach a hand written note, and drop it in the mail. Find a “value-added” way to remind them on a regular basis that your relationship with them is a priority.

By following each of these steps on a daily basis, you will distance yourself from the majority of your competitors.